About Course

Introduction to the Course:

• Data storytelling is the best way to use data to create new knowledge and new decisions or actions. It is an integrative practice that incorporates knowledge and skills from several disciplines, including communication, analysis, and design. It helps to practice across many fields.
• Humans are wired for stories. Storytelling plays an important role to make progress in species. It presents the data and information in story form to maximize communication effectiveness.
• Data visualization storytelling will help to turn the “facts and figures” into “stories” and engage them to fulfill human expectations of information. This course is intended for anyone who works with data and has to communicate it to others, whether a researcher, a data analyst, a consultant, a marketer, or a journalist.

Course Coverage :

1)Humans are Wired for story

Storytelling

• Fictional stories produce and neutralize anxiety
• Our survival depends on it

“Stories are crucial to our evolution, more so than opposable thumbs.  Opposable thumbs let us hang on, story told us what to hang on to. “

2)Data storytelling is essential, except when it isn’t

• Your primary job as a human is to be a communicator.
• Stories are up to 22 times more memorable than facts alone.
• 21% of children under the age of 18 live in poverty

Narrative Visualization: Telling Stories With Data

“Data stories appear to be most effective when they have constrained interaction at various checkpoints within a narrative, allowing the user to explore the data without veering too far from the intended narrative.”